Facebook confirmed that they will start to introduce ads in the News Feed of user profiles starting with 2012. Advertising on Facebook will spread gradually and will be known as “Sponsored Stories“.
“Sponsored Stories” will show up gradually in the News Feed of Facebook user profiles” PcMag claims.
According to a Facebook representative, the company hopes not to display more than one sponsored article / day in the nwes feed. Furthermore, Sponsored Stories will be labeled very visibly.
Facebook is not the only social network that displays ads.
Twitter started, ever since September of this year, to display ads through the Promoted Tweets platform, through which users receive ads from brands in the timeline, even if they do not follow these companies.