The loss of Steve Jobs is very hard on Apple, and is something the company must deal with from now on. Tim Cook, the new CEO of the company has many wildcards to compensate the loss of Steve Jobs. Furthermore, it seems that Tim Cook has some qualities Steve Jobs didn’t had.
Tim Cook, the man who bares the weight to continue the Apple success story seems to be the right man at the right place. Tim Cook managed to build an excellent reputation at Apple while he was the company’s COO.
Cook’s management style lead to some very good financial results. ” Tim Cook is different than Steve Jobs. I think the new CEO is more open to new decisions and options than Steve Jobs used to be” Allan Nogee says, analyst at In-Stat.
Under these conditions, the first thing Tim Cook should do to open a new Apple golden era is to change the dividends policy. Apple stopped paying dividends ever since 1995 and now the company sits on a mountain of cash.
Since we are currently dealing with a financial crisis, this is not very bad, but Tim Cook should consider a change in dividends strategy.